Insurance Industry

Multi-channel communication as part of information management in the Spanish insurance sector. Implications for the ICT department

2017-08-28T12:06:21+00:009 April, 2015|News|

The IDC consultancy whitepaper, which was obtained after a discussion with representative companies in the sector, deals with multi-channel communication and information management in the Spanish insurance sector. After presenting the particular issues of the [...]

INTEGRATED MULTI-CHANNEL COMMUNICATION.- Through a unique platform (I)

2017-08-28T12:06:22+00:0027 October, 2014|News|

Marketing 2.0.- Interactive communication In the new age of Digital Marketing or Marketing 2.0, the power is in the hands of the customer. The customer chooses how and when they interact with the brand, [...]